Behind the scenes stories
of rebrand glory,
drama, or disaster.
Featured Episode:
Season 6 Episode 10: Amazon
Amazon is the world’s largest online retailer, home to a vast catalogue of categories and sub-brands. But as the company expanded, its brand architecture became increasingly fragmented. To bring clarity and cohesion, Amazon turned to Koto.
Season 6 is live now →
Season 6 is live now →
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