Trip Advisor with Mother Design

 

Trip Advisor with Matt van Leeuwen

Just like traveling, the creative process can be an adventure where not every journey is the same. TripAdvisor's 2020 refresh is no exception, and Matt van Leeuwen of Mother Design serves as our tour guide for this Change of Brand that veered off the beaten path. Matt led the work, which had plenty of twists and turns but ultimately resulted in a delightful update to TripAdvisor's dated, 20-year-old brand.


The Breakdown

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A Tripadvisor Commercial from 2012

 

The 2020 rebrand, which was led by Mother Design.

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