Sprite with Chris Garvey
Sprite with Chris Garvey
Sprite is one of the world’s most popular soft drinks, with a style you can spot a mile away. But despite its signature look, the refreshing soda needed to find a way to stay fresh with a young new audience. In this episode, we go behind the scenes with Chris Garvey, Executive Creative Director at Turner Duckworth to see how they did it…and to hear firsthand what it’s like to catch your white whale.
